> ## Documentation Index
> Fetch the complete documentation index at: https://docs.get-ryze.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# What Ryze does

> Self-serve software that automates paid-ads management and reporting

Ryze is **self-serve software**, not a done-for-you agency. You stay in control: you connect your ad accounts and approve the direction, and Ryze handles the paid-ads management and reporting end to end.

## How it works

* [Connect your ad accounts](/connect/ad-accounts) (Google, Meta, Shopify and more), then [connect Ryze to Claude](/connect/claude).
* Manage campaigns, budgets, and reporting from a conversation with Claude.
* Approve changes directly in the chat — they execute against your live accounts.

## What it's not

* **Not a managed agency.** There's no account manager running campaigns for you.
* **Not a website or SEO builder.** Ryze surfaces SEO *data* via Google Search Console, but it doesn't build sites or write content for you.

## Automated vs. configured

You connect the accounts and approve the direction; Ryze does the ongoing management and reporting. If you'd like a breakdown tailored to what you're running, [reach out](/help/contact) and our team will walk you through it.